Exclusive: Window shop the entire men's collection by Moschino x H&M – VOGUE Paris (press release)

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H&M are famed for their collaborations with several couture fashion houses which create collections that stay true to the luxury fashion label’s aesthetic while maintaining a target market that leans more towards high-street than high-end. Italian fashion house, Moschino, are the latest contributor to the long line of collaborations released by H&M following the likes of Marni, Erdem, Kenzo, Balmain and Sonia Rykiel. The collaboration has been designed by Moschino creative director, Jeremy Scott, and manages to maintain the fashion house’s “fun-glamour” feel. Streetwear seems to be the central aesthetic as seen in graphic pieces imprinted with images of pop-culture and gold chain dominates the accessories arena. The collection with be available to purchase on November 8.

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